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In a previous post I talked about how YouTube and Adsense alliance is working out.
This may be old news for most of you, but I discovered this today. I was just playing with my Adsense account to add some more advertising content to my site www.vishalsood.com and voila! I see YouTube in my Adsense account. Adsense now allows me to show some syndicated videos with ads in them. I had read about YouTube was now showing Ads but seeing is believing.
Yesterday, I was reading an article in Financial Times. Google is now allowing anyone to buy trademarks are ad keywords.
So now, I could very easily show my ad against a competitor's search. E.g., Nissan motors could now bid for keyword Toyota and show their Ads when one searches for Toyota. This means if I have to save my keyword, I need to pay more.