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CDNs Akamai, Limelight Networks and Level 3 Are In The Mix For iOS8 Downloads

The Business Of Online Video - Thu, 09/18/2014 - 19:00

While Apple is delivering the majority of iOS 8 downloads from their own CDN, third-party content delivery providers Akamai, Limelight Networks and Level 3 are getting some iOS 8 traffic. Based on traceroutes and other data from Cedexis, DeepField, DYN and internal data from ISPs, it’s clear Apple is using a multi-CDN strategy especially in specific regions outside North America, particularly with smaller ISPs. Last mile providers are seeing a huge demand for iOS 8, with traffic inside some IPS being  50% higher than normal. Combined, others saw traffic jump from 200Gbps, to a peak of 3Tbps. Apple’s new CDN has been impressive, both by the volume it has handled and also its performance.

Most of the larger ISPs in the U.S. have direct interconnects with Apple and are using Apple’s CDN. Apple put in place a lot of interconnects over the last year, including ones that are paid, and adopted a fairly broad direct peering strategy, especially in North America. For Tier-3 ISP’s, Apple looks to have split the traffic between Apple transit, Akamai and Limelight’s CDN. Akamai and Limelight appear to have gotten more CDN traffic than Level 3, but Level 3 should be the biggest winner in the iOS 8 download as Apple buys a huge amount of IP and other network related infrastructure from them.

It’s impossible to split out the percentage of traffic that is going to third-party CDNs, and Apple will change it based on availability, but looking on the data from multiple services, it’s clear Apple is delivering the majority of the iOS 8 traffic via their own CDN. Again, I can’t say an exact percentage, but it’s safe to say they are delivering the largest share. You can see when traffic started to hit some of the third-party CDNs, in certain regions like Finland, when the iOS 8 download was released. The first chart below from Cedexis shows the latency in Limelight’s network increasing, at the same times iOS 8 was made available for download. The key performance metric for downloads is availability, not latency but it’s a good indication showing which CDNs are being used in specific regions.

The second chart below from DYN, shows even more details on how the CDNs are connected, allowing you to examine each of the nodes and how they route traffic through the Internet. That chart is data from Frankfurt Germany giving a very interesting view, showing when Apple connected to their own CDN versus when they were connected to those of Limelight or Akamai.

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Categories: Video News

Gigaom: YouTube is spending more money on original content

NewTeeVee - Thu, 09/18/2014 - 15:30

YouTube is once again investing in original content. But this time around, it is focusing on producers who are already successful on the site.

Categories: Video News

Gigaom: Meet We Are Hunted’s co-founder is back with a new music discovery site

NewTeeVee - Thu, 09/18/2014 - 10:12

Stephen Phillips co-founded We Are Hunted and led Twitter's music efforts. Now he's back with a new music discovery site.

Categories: Video News

Gigaom: New Zealand’s highest court: Anyone can be a journalist, and that includes bloggers

NewTeeVee - Thu, 09/18/2014 - 08:18

New Zealand's highest court has ruled that a blogger was engaged in journalism, and therefore is entitled to certain protections afforded to journalists, even though he was not affiliated with a…

Categories: Video News

YouTube Scores Big TV Success in Hungary, Further Blurring Pay-TV/OTT Divide Analysis - Thu, 09/18/2014 - 08:03

Here's more evidence that over-the-top video may be pay-TV's friend, not its foe, as conventional wisdom holds. As reported by Broadband TV News, YouTube is enjoying early and widespread success since its recent launch by pay-TV operator UPC Hungary to hundreds of thousands of subscribers there.

Unveiled at the end of May as part of UPC Hungary's first phase rollout of multiple online apps, YouTube is already generating over a million minutes per day of viewing by UPC Hungary subscribers, the highest among the 20 different apps now available.

Categories: Video News

Gigaom: YouTube is a big success on cable boxes in Hungary. So when will it launch elsewhere?

NewTeeVee - Thu, 09/18/2014 - 00:00

Cable subscribers in Hungary have been watching a million minutes of YouTube every day since the video service became available on their set-top boxes.

Categories: Video News

DeepField Data Shows Apple Traffic Jumping From 200Gbps to 3Tbps Thanks To iOS8 Downloads

The Business Of Online Video - Wed, 09/17/2014 - 19:08

Following up on the data I already published from Qwilt, DeepField has also shared some data with me showing just how much traffic spiked when Apple’s iOS 8 download was released. DeepField collects data from ISPs that participate in their Internet Observatory research project and the below chart shows Apple traffic from those ISPs, which normally sits around 200Gbps combined, peaking at 3Tbps at 6:15pm ET on Wednesday night. The data represents a cross section of consumer providers, mostly in North America, covering many tens of millions of users. Apple’s new CDN is impressive, it has massive capacity and service providers are seeing solid download rates across the board. Apple did rely on Akamai, Limelight and Level 3 for a small percentage of their overall downloads and I’ll have more details on that in a follow up post.

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For more on Apple’s CDN buildout, see these previous posts:

Feb 3rd: Apple Building Out Their Own CDN To Deliver Content To Consumers

May 20th: Apple Negotiating Paid Interconnect Deals With ISPs For Their Own CDN

July 31st: Apple’s CDN Now Live: Has Paid Deals With ISPs, Massive Capacity In Place

Categories: Video News

Gigaom: Amazon’s new high-end e-reader, the Kindle Voyage, starts at $199 but has fancy page turns

NewTeeVee - Wed, 09/17/2014 - 17:00

Amazon announced its most expensive Kindle yet, starting at $199. Should you buy it? Depends on how much you care about page turns. (To be fair, it also has a flat…

Categories: Video News

Apple iOS 8 Traffic Already 50% Higher Than Regular Traffic Inside ISP Networks

The Business Of Online Video - Wed, 09/17/2014 - 16:01

Apple’s iOS 8 update is just kicking into high gear now with the peak expected to hit later this evening as people arrive at home and start updating. Based on data from transparent caching provider Qwilt, traffic inside some last mile networks is already 50% higher than regular network traffic at 4pm PST. It’s also a much bigger update this time around with iOS 8 coming in at 1.3GB versus iOS 7 at 750MB. As of 6pm EST, Apple was accounting for 20.6% inside some networks in the U.S., which is half of Netflix’s 40% share. In France, where iOS 8 launched on the 15th, Apple accounted for the top percentage of traffic, at 24% beating out YouTube at 19.6%. And it’s clear that some ISPs are already capping users on their network.

Data shows that service providers that have deployed Qwilt are caching over 90% of iOS 8 traffic. Apple’s own CDN is doing the majority of the downloads in the U.S., possibly all of them, as I have yet to see a traceroute from the U.S. showing Akamai or any other third party CDN. Outside of the U.S., it does appear that Apple is using third party CDNs in select countries.




Categories: Video News

Just 7% of TV Everywhere Users Cite Authentication as Main Challenge Analysis - Wed, 09/17/2014 - 15:52

Industry research firm The Diffusion Group has found that, contrary to conventional wisdom, authentication is not blocking broader consumer acceptance of TV Everywhere services. TDG found that just 7% of TVE users perceive the TVE authentication process as "difficult" to "very difficult" while over two-thirds (68.4%) said it was "easy" to "very easy." Nonetheless, 82% of TVE users said eliminating TVE log-in entirely would be an important enhancement.

Categories: Video News

Gigaom: Journalism school shuts down its print newspaper, will publish everything on Medium

NewTeeVee - Wed, 09/17/2014 - 14:39

Students at the Mt. San Antonio College journalism school were depressed about how no one was reading their print newspaper, so their instructor shut it down and now they are publishing…

Categories: Video News

Apple’s iOS 8 Downloads Coming From Their Own CDN, Likely Will Be a Traffic Record

The Business Of Online Video - Wed, 09/17/2014 - 11:32

I’ve looked at a lot of traceroutes today for the download of Apple’s iOS 8 update and so far, all the records I have seen show they are coming from Apple’s own CDN, not third-party CDNs Akamai and Level 3. It’s still possible Akamai and Level 3 have some of the business, but so far, I only see it coming directly from Apple, which is what I expected. Also, even though it has only been two hours since the iOS 8 download went live, from preliminary data that some ISPs have shared with me, it also looks like iOS 8 will be a traffic record inside last mile providers. I’ll have an updated post when I have more chart and figures on size of the traffic inside ISPs as soon as I get it. I’m still looking to view more traceroute info, so if you have any you can send me, especially from outside the U.S., please email it to me.

Update 3:52pm: One user in Finland is reporting the download coming from Akamai. Would make sense that Apple would use CDNs outside the U.S., but to what extent is still unknown.

Update 7:11pm:  Three tracroutes from London all show Apple as the CDN. I haven’t yet seen a single traceroute in the U.S. showing anyone but Apple for delivery.

3 (  7.758 ms  7.496 ms  7.168 ms
4 (  9.369 ms  9.544 ms  9.378 ms
5 (  12.364 ms (  9.704 ms  9.504 ms
6 (  10.158 ms (  11.071 ms (  10.443 ms
7 (  9.692 ms (  10.888 ms (  10.196 ms
8 (  109.327 ms  109.568 ms  109.273 ms
9 (  111.650 ms  108.923 ms  108.916 ms
10 (  119.320 ms  119.162 ms  119.422 ms
11 (  120.190 ms  139.025 ms  119.704 ms
12 (  10.935 ms  11.559 ms  10.968 ms

Categories: Video News

JW Player Raises Additional $20 Million Analysis - Wed, 09/17/2014 - 08:10

JW Player has raised a $20 million Series C round, led by existing investor Greycroft Capital and Greenspring Associates, with participation from Cueball Capital and The company intends to use the proceeds to drive global growth, expand sales, marketing, product and engineering, and further develop its SAS platform.

The company said its player delivers almost 5% of all streamed video, with 900 million people per month using JW Player to watch video on over 2 million web and mobile sites. An enterprise side of the business now serves 200 companies in the Fortune 1000. Sample customers include POPSUGAR, Zynga, Fujitsu, Thomson Reuters, Philips and many others.

Categories: Video News

Videology Nears $300 Million in 2014 Revenue Analysis - Wed, 09/17/2014 - 07:04

Video ad platform provider Videology has shared financial information including that it is on track to generate nearly $300 million in revenue in 2014, up from $135.5 million in 2012. In the past 12 months over 1,330 advertisers generated 17.7 billion  video ad impressions on Videology's platform across all devices.

Categories: Video News

Gigaom: Slingboxes get Chromecast support with Slingplayer app update (exclusive video)

NewTeeVee - Wed, 09/17/2014 - 07:00

Owners of newer-generation Slingboxes can now cast live and recorded TV straight to any Chromecast, thanks to an update to the Slingplayer app. Check out our exclusive demo video.

Categories: Video News

VC-1 Is Dead: Open Standards Finally Winning the Battle Against Proprietary Formats

The Business Of Online Video - Wed, 09/17/2014 - 06:29

It’s that time of the year again, where myself and the digital media team at Frost & Sullivan capture key video technology trends in the media and entertainment world. The industry has come a long way in the last three years, with the alphabet soup of walled garden formats giving way to the relative uniformity of AVC, AAC and AES-128. Granted encapsulation and streaming formats are still a complex enough mess in their own right, but that’s another post for another day.

The drive away from walled gardens towards more open standards is being driven in good measure by, surprisingly enough, Microsoft. Having announced the sunset of SmoothStreaming in 2021 and put significant energy behind DASH and open DRM interfaces for use in standards like HTML5, the company is continuing to step away from the WMV-centric media framework approach it pursued in the early 2000s. Many legacy video formats like RealPlayer and Flash have already faded away. It is perhaps a testament, however, to Microsoft’s early supremacy in the premium OTT video delivery market (although no one called it as such back then) that services like Netflix, Amazon and Rakuten continue to have VC-1 encoded content in their libraries, even though several others like Hulu and Vudu nearly ubiquitously use AVC. That said, there’s little if any incentive – we believe – for new transcoding in WMV format. Even for legacy content, we believe that either re-encoding that material or simply just-in-time transcoding it to AVC is the preferred alternative to storing and managing yet another profile, given that new connected devices are showing a clear drop year over year in support for legacy formats.

One step beyond the video essence is the streaming protocol. The debate between HTTP based streaming and UDP based streaming rages on, particularly in the context of the emergence of DASH, the sunsetting of Silverlight, the demise of Flash on mobile, and the unrelenting drumbeat of statistics that shows video traffic growing in exciting multiples year over year while
infrastructure/capacity will struggle significantly to keep pace. There are indications that even stalwart CDNs like Akamai are looking past the prevalent approach of HTTP-based streaming to look at UDP-based alternatives, at least for high-volume surge content if not more broadly. However, confidence in UDP-based and P2P-based approaches in North America – which accounts for nearly 70 percent of global OTT traffic by our estimates – seems to remain quite low.

We’re currently predicting that use of VC-1 will fade out of M&E content services (enterprise is a different story) more or less entirely within 5 years, with AVC and possibly new codecs like HEVC and Google-backed VP9 starting to make niche appearances. We thought we’d reach out to readers for their feedback on these observations and predictions – are you using VC-1 in your OTT streaming offerings today, and how do you see your codec portfolio changing over the next five years? And, are you looking at UDP-based streaming solutions for your future video streaming needs (even if it’s 4-5 years out) or are you confident that technologies like DASH are the way to go? Are there particular emerging streaming solutions that you find exciting or promising? We’ll compile all our findings in a follow up post – for now, please feel free to comment below. Or if you want to have a deeper discussion on this topic, please email me and we’ll be happy to setup a time to hear your thoughts.

Categories: Video News

A+E Networks Joins Fire TV Lineup News - Tue, 09/16/2014 - 22:00

Categories: Video News

Machinima Lands Original `Justice League` Series News - Tue, 09/16/2014 - 22:00

Categories: Video News

Beats Music comes to Apple TV alongside flat user interface, iOS 8 integrations News - Tue, 09/16/2014 - 22:00

Categories: Video News

BeautyCon Raises Seed Funding So Brands Can Say Goodbye To Hollywood And Hello To YouTube News - Tue, 09/16/2014 - 22:00

Categories: Video News

Vishal Sood

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